Researcher Resolutions 2016

January 5, 2016
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Posted by: Joan Cassidy
You’ve probably seen the stats on New Year’s resolutions. Half of us make them. Few of us fulfill them. When a colleague told me that people who make resolutions are 10 times more likely to achieve their goals than those who don’t, I was encouraged. I’m not sure where she got that statistic, but it made me feel better. Despite ...
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Choosing Greatness

August 17, 2015
Posted by: Dave Sackman
Abe Lincoln said, “Whatever you are, be a good one.” For years, I thought the quote was “whatever you are, be a great one,” and ...
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“so what?®” is the Formula for Success

July 29, 2015
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Posted by: Joan Cassidy
In a recent blog, titled What the LRW Investment Means for the Market Research Industry, Lenny Murphy of Gen2Avisors and editor of the GreenBook blog, ...
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Was Harry Truman Right?

July 14, 2015
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Posted by: Trish Smyth
Harry S. Truman, 33rd President of the United States, famously said, “Not all readers are leaders, but all leaders are readers.” “Haberdasher Harry” Truman, in ...
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The Multiplicative Force of Purpose

April 20, 2015
Posted by: Jason Brooks
Success gurus across the board will attest that being part of something bigger than oneself creates greater satisfaction, happiness, and motivation.  In line with that ...
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David Sackman Honored as Technology Visionary

March 25, 2015
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Posted by: Joan Cassidy
“I do not advocate adopting technology for technology’s sake. But when the advance enables us to enhance performance, achieve what was previously impossible, or elevate ...
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BX: UBER Brand & Ad Tracking in a Taxi Cab World

February 24, 2015
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Posted by: Jeff Reynolds
Last week I learned that the new VP of Consumer Insights at one of the largest global packaged goods companies is considering dropping major tracking ...
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TEDx, VR & Dave’s Dream Come True

January 27, 2015
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Posted by: Lara Berman
And then a moment arrives and it’s no longer just a dream. After years of seeing of what no one else saw, they saw it. ...
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The Genius of Pooh: A Beginner’s Mind

December 28, 2014
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Posted by: Frank Zinni
What do young children, Winnie the Pooh, Sherlock Holmes and Zen Buddhists all have in common? A beginner’s mind: they approach the world with limited ...
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CX Design: How to Move an Elephant

October 28, 2014
Posted by: Lara Berman
You’re tasked with leading the process for redesigning your company’s customer experience. so what?  You’re excited! You’re honored! You’re terrified! Getting a large organization to ...
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