Insight in an Era of Change: NewMR & New Retail

June 21, 2017
2
Posted by: Jason Brooks
I’m not a Buddhist, but I love one of the core tenets of Buddhist philosophy: the illusion of permanence is the root of all suffering. Nothing lasts forever, and the more we cling to the notion that something does last forever, the more we suffer over the inevitable change. In business and in our personal lives, the more we can ...
Continue reading >

Amazon Gobbles Up Whole Foods?

June 20, 2017
1
Posted by: Joan Cassidy
Everyone is going bananas over Amazon’s acquisition of Whole Foods. Mergers often get some immediate buzz, but this particular merger has prognosticators reporting that groceries ...
Continue reading >

Predictions 2017: Take the Long View

December 20, 2016
1
Posted by: Dave Sackman
People ask for prediction blogs annually but, as fast as technology is moving, our industry pace of change is not one that can — or ...
Continue reading >

Transforming Business with Speed

June 19, 2016
Posted by: Jeff Reynolds
When the CMO comes to the insights team with a time-sensitive crisis or opportunity, what is the response? If the answer is, “we’ll need six ...
Continue reading >

Tell Us How You Really Feel… with Emoticons

June 7, 2016
Posted by: Trish Smyth
LRW just got Skype for Business as part of a broader technology upgrade. I like many of the features that came with our new tech, ...
Continue reading >

Are smartphones in your survey sample yet?

May 22, 2016
2
Posted by: Hilary DeCamp
If you want someone to do you a favor, you make it easy for them…right? Answering your survey is doing you a favor. Sure, there ...
Continue reading >

TV Today: Too Much of a Good Thing?

September 2, 2015
4
Posted by: Peggy Einnehmer
Beginning this month, the broadcast networks will launch 37 new series, of which only a handful will be hits.  For better or worse, the fall ...
Continue reading >

What Wasn’t Talked About at IIeX

June 22, 2015
1
Posted by: Shaun Collett
Having recently left IIeX 2015 North America, I loved hearing the industry’s conversations and passion in advancing the next generation of market research: shorter surveys, ...
Continue reading >

New MRX Tech @ IIeX

June 11, 2015
Posted by: Jeff Reynolds
The technological revolution of the last 20 years has dramatically changed the nature of human existence. This is especially true with the advent of digital, ...
Continue reading >

I’ve seen the future. It’s on my wrist.

May 11, 2015
2
Posted by: Eric Asch
Musings on two weeks with the Apple Watch… Imagine my delight. As an unabashed (and occasionally and deservedly derided) early adopter, I ordered the Apple ...
Continue reading >