“so what?®” is the Formula for Success
- July 29, 2015
In a recent blog, titled What the LRW Investment Means for the Market Research Industry, Lenny Murphy of Gen2Avisors and editor of the GreenBook blog, heralded LRW’s growth plans as a “formula for success.” We certainly hope he’s right!
We’re confident he’s not alone in his thinking, given our recent announcement that LRW raised significant growth capital from Tailwind Capital, a private equity firm focused on investing in growth-oriented middle market companies.
The capital will be used to drive LRW’s growth strategy that sits at the intersection of “so what?®” consulting, advanced data analytics, Pragmatic Brain Science®, and an expanded technical and global footprint.
Watch below to see the full interview between Lenny Murphy and Dave Sackman to learn more.