New Year’s in July: Our 2017 Summer Book List

July 16, 2017
Posted by: Trish Smyth
Summer is here. Summer, of course, has its own set of challenges: the office vacation calendar gets complicated, every street in the city becomes a construction detour, and you find out the hard way whether or not your air conditioning works. Fortunately, summer also has its rewards: an abundance of summer cocktails, catchy summer pop hits, and the opportunity to ...
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Thirty Years of Impact

September 28, 2016
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Posted by: Joan Cassidy
Today we celebrate Dave Sackman’s thirty years of impact at LRW. You can look at our trajectory from a small West coast research firm to ...
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Email Challenge: Time Management Put to the Test

April 12, 2016
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Posted by: Jonathan Weiss
Let’s start with a quick thought exercise. Think about how many emails you receive on a typical day. Fifty? One hundred? FIVE hundred? Now, try ...
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Researcher Resolutions 2016

January 5, 2016
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Posted by: Joan Cassidy
You’ve probably seen the stats on New Year’s resolutions. Half of us make them. Few of us fulfill them. When a colleague told me that ...
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Choosing Greatness

August 17, 2015
Posted by: Dave Sackman
Abe Lincoln said, “Whatever you are, be a good one.” For years, I thought the quote was “whatever you are, be a great one,” and ...
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David Sackman Honored as Technology Visionary

March 25, 2015
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Posted by: Joan Cassidy
“I do not advocate adopting technology for technology’s sake. But when the advance enables us to enhance performance, achieve what was previously impossible, or elevate ...
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Drain Your “Shark Tank”

November 18, 2013
3
Posted by: Jeff Reynolds
My company isn’t innovative. At least, that’s what I heard two years ago. It was the summer of 2011, and I was having dinner with ...
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Fads: Bad or Rad?

August 19, 2013
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Posted by: Dave Sackman
The market research industry was fairly slow to innovate during its first 40-50 years. For most of that time, the industry intensely focused on scientific ...
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What’s in your book bag?

July 11, 2013
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Posted by: Joan Cassidy
‘Tis the season of travel, sun and fun…even for researchers. Diving into that stack of books you’ve been meaning to get to remains one of ...
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Keys to Success: Be Curious

August 2, 2012
3
Posted by: Dave Sackman
I live in Los Angeles so I have spent a fair amount of time on the beach in Malibu.  In Malibu, you walk down the ...
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