Define ‘Normal.’ The Problem with Norms
August 25, 2017
Posted by: Jennifer Cruickshank
We’ve all been there: that moment when study results come back and someone on the team asks, “Do we have any industry norms to compare our performance to?” During my 15 years as a researcher at major pharmaceutical companies, I often dreaded that question – and the subsequent discussion. Not much has changed now that I work on the supplier ...
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