20 Analytical Tools That Every Market Researcher Should Know

September 13, 2018
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Posted by: Tatev Papikyan
In the age of “data science”, data is no longer scarce (despite it often being a challenge to wrangle.) Even with warehouses and lakes of it, data is really quite useless unless used correctly to interpret its implications. To do this, you need the right statistical data analysis tools. Here’s a look at 20 analytical tools that all researchers should ...
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Predictions 2017: Take the Long View

December 20, 2016
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Posted by: Dave Sackman
People ask for prediction blogs annually but, as fast as technology is moving, our industry pace of change is not one that can — or ...
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